#BrandStrategy

Fidan Dargahli

Aug 222 min read

Building to Last: How Brands Grow With Loyalty?

Building a brand isn't just about flashy marketing or the latest technology; it's fundamentally about fostering loyalty. A loyal customer...

Fidan Dargahli

Aug 203 min read

Is It Time for a Change? When to Rebrand Your Company and How to Nail It?

Rebranding can be a pivotal moment for a company. It’s a chance to refresh your image, reach new audiences, and realign your brand with...

Fidan Dargahli

Aug 72 min read

Why a Smaller Target Audience Means Bigger Brand Success?

In the expansive world of branding and marketing, it's tempting to try to appeal to everyone. However, this broad approach often leads to...

Fidan Dargahli

Nov 8, 20232 min read

Being Human in a Digital World: Balancing Authenticity and Strategy in Social Media Marketing

In the digital realm, where every pixel can be measured and every interaction is governed by algorithms, we must not forget the human...